Why does Subaru take its mission to be “More than a car company” so seriously? Because we’re part of the community too, and believe contributing and acting in a way to make our communities – and the Earth – a better place is part of that mission.

It’s gratifying that others recognize our commitment, which is why we are very excited that Subaru has been recognized for the third year in a row as one of the top three brands on Forbes’ 2025 Best Brands for Social Impact list. Not only is Subaru in the top three, but it is the #1 – the top-ranked – automotive brand. 

The Subaru Love Promise® is our company’s effort to drive positive change. It’s an effort that Schomp Subaru enthusiastically supports in our local community, often collaborating with local organizations and agencies. “Subaru as a brand stands for the same values that most Coloradans believe in – environmental quality, healthy and educated children, and improving our community. We are proud to represent Subaru in the Denver metro area, and are dedicated to furthering its values,” said Schomp Subaru Dealer Principal Aaron Wallace. 

How did Subaru qualify?
The Forbes’ 2025 Best Brands for Social Impact list recognizes important factors like values, trust, social stances, sustainability and community support. To formulate the list, 165,000 consumers were surveyed and asked to rate brands and products. The top 300 brands made the 2025 list, based on more than 4.4 million ratings across 3,900 unique brands. So, out of 3,900 brands, Subaru was ranked #3 among the top 300! 

“Giving back is at the heart of our company, and we’re proud to stand alongside other purpose-driven brands,” said Subaru of America’s President and COO, Jeff Walters. “Being ranked as the No. 1 automotive brand for the third consecutive year is a testament to the meaningful impact that our retailers are making in their local communities every day. Through the Subaru Love Promise initiative, we are fortunate to partner with organizations that create real, lasting change, and we appreciate the recognition.”

The survey was conducted between March 2024 and February 2025 by consumer insights company HundredX.